FIVE Property Marketing Blunders Quality Tenants Hate!
FIVE Property Marketing Blunders Quality Tenants Hate!
When it comes to property marketing, 90% of the reason a good tenant shows interest in your property is because of what they see visually.
So when it comes to presenting your rental property marketing right, you need to ensure it attracts a quality tenant right away, and not make mistakes that scare them off.
Here are FIVE property marketing blunders good tenants laugh at:
#1- Don’t take photos of meaningless things!
Sure! Toilets are an essential part of the property but don’t necessarily need to be in your property photos! Neither does taking photos of the passage, inside built-in or walk-in robes.
#2- Make sure you clean up in the pictures!
Nothing puts off a good tenant more than seeing mess in the marketing photos. Make sure each room is presented clean and tidy if the property is occupied. Did you know that photo enhancing technology is also available where rooms can be tidied up and made to look presentable digitally? It works like magic! Ask us how!
#3- Don’t become the photo feature yourself!
When taking your photos be sure to not allow your image or camera flash to be seen reflecting in mirrors. It detracts from the property presentation! Also, make sure other people and pets are not in the photos either! And make sure you take any handbags etc out of camera view!
#4- Don't show gloomy and unfocussed photos!
Open the blinds and curtains, let in some light, and make sure each room is well lit and easily seen. Make sure that your photos are not fuzzy and unfocussed! Got dark photos? Photo enhancing can fix this too! Speak to us for more details!
#5- Check your photos for blunders after they’re loaded!
When you’re not careful and in a rush mistakes can happen! Photos may get loaded side-ways, upside down, or even load the wrong photos entirely! True Story- we have seen property marketing photos loaded and the last photo on the property marketing showing the camera owner looking a bit ‘worse for wear’ at a party the night before! Always check through your photos on the listing after they're loaded to ensure no loading errors have occurred!
Contact Bronwyn at McAdam and Turnbull Realty on 46392222 email [email protected] if you would like to discuss professional management of your rental property. I am on the side of investors – offering support and advice to Toowoomba investors.